Ilana
Siegelman

Bio

Ilana Siegelman is an award-winning creative design leader known for aligning innovative design with brand strategy to drive market success. With over a decade of experience, including leadership roles at Burton Snowboards and Marmot, Ilana has brought cutting-edge technologies and industry-leading products to market. A patent-holding designer, she excels in developing cohesive collections that enhance brand identity while pushing the boundaries of design innovation. Passionate about blending creativity with technical precision, Ilana’s work spans softgoods, outerwear, and technical apparel, solidifying her as a trailblazer in the intersection of functionality and style.

Work experience

  • Lead Designer Innovation | Burton Snowboards (2023 - 2024)
  • Lead Designer Softgoods | Burton Snowboards (2022 - 2023)
  • Softgoods Design Manager | Burton Snowboards (2019 - 2022)
  • Women's Underwear & Travel Sportswear Designer | ExOfficio (2017 - 2018)
  • Outerwear/Apparel Designer II | Marmot (2015 - 2018)
  • Manufacturing Manager | Kitsbow (2015)
  • Co-Founder & Apparel Designer | Iladora Apparel (2013 - 2015)
  • Apparel Design Lead (Freelance) | Chrome Industries (2014 - 2015)
  • Apparel Designer | The North Face (2011 - 2013)

Education

Academy of Art University | Master of Fine Arts, Fashion & Apparel Design